---
title: Packaging Concept Sprint | Digsite
description: Packaging Concept Sprint | Digsite
---

[![03 Digsite by QuestionPro - M](https://www.digsite.com/hs-fs/hubfs/03%20Digsite%20by%20QuestionPro%20-%20M.png?width=131&name=03%20Digsite%20by%20QuestionPro%20-%20M.png)](https://www.digsite.com/)

 

 

 

 

# Make Your Packaging Pop, Optimize Your Communications, Attract More Business

![Make Your Packaging Pop](https://www.digsite.com/hubfs/Digsite-Jan2016/Images/Palermos%20Pizza%20Packaging%20Concept%20Sprint.jpg "Make Your Packaging Pop")

Take the guesswork out of designing your package by involving your consumers in the process. A Packaging Concept Sprint gives you the ability to test out new packaging designs, claims and communications with consumers prior to launch - in as little as 1 day. Get on demand feedback to prioritize product benefits, optimize your communications and build the ideal solution.

[SCHEDULE a Consultation](https://www.digsite.com/request-a-live-demo)

 

# What You Can Do With a Packaging Concept Sprint

Digsite participants use a combination of discussion, voting, photo/video uploads, survey responses, and image mark-up activities to optimize your packaging design.

![Mobile Product Concept Sprint](https://www.digsite.com/hubfs/Digsite-Jan2016/Images/Packaging%20Concept%20Sprint_Example.jpg "Mobile Product Concept Sprint")

✔ Discuss current product usage experience

✔ Prioritize key packaging communication

✔ Get in-depth feedback on package designs

✔ Build the ideal solution

 

# Case Study: How Organic Valley Used Consumer Insights To Optimize Packaging Designs

![](https://www.digsite.com/hs-fs/hubfs/Old%20Case%20Study%20Images/Organic%20Valley%20Case%20Study%20Preview.png?width=251&name=Organic%20Valley%20Case%20Study%20Preview.png "Organic Valley Case Study Preview.png")

Organic Valley needed to test packaging concepts for an on-the-go breakfast drink. The team had their own differing internal ideas about which of their packaging designs would best resonate with their target audience. So, Organic Valley turned to Digsite 1-Day Sprints for a quick, efficient and cost-effective way to gather feedback from their target audience.

Organic Valley set out to validate their thoughts by asking a group of their consumers about their packaging designs.

[Read the Full Case Study](https://www.digsite.com/organic-valley-case-study)

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**Exclusive eBooks**

- [How to Get the Most Out of Your Concept Testing](https://www.digsite.com/how-to-get-the-most-out-of-your-concept-testing-ebook)
- [Innovate Faster with Jobs-to-be-Done Research](https://www.digsite.com/innovate-faster-with-jobs-to-be-done-research)
- [Ready, Aim, Fire: A Guide to Agile Insights for Consumer Product Teams](https://www.digsite.com/agile-insights-guide-1)
- [How to Conduct Market Research During the COVID-19 Era](https://www.digsite.com/how-to-conduct-market-research-during-the-covid-19-era)

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