In this webinar, Digsite CEO Monika Wingate discussed how online qualitative fits into the daily lives of market researchers and how new technologies and approaches are being used to help researchers champion rapid learning and iteration - without being dependent solely on surveys and big data.
She also shared the results of a one-week insights community among market research decision makers, as well as important takeaways from the 2017 Quirks Corporate Researcher Survey.
With this recording, you’ll gain insights on:
How and when online qualitative is being used successfully today
Which new technologies are improving online qualitative
How to become a qualitative hero in your organization
