Webinar Recording: Moving Beyond In-Person Research- How to Use Online Video Insights for In-Context Learning

Video Insights Webinar Recording

Many of us spent the better part of our careers using in-person research to drive deeper consumer insights and empathy, but a lot has changed in the past few years. The use of social media and mobile devices has opened the door to rich consumer insights that don’t involve travel or weeks of analysis.

In this webinar, Digsite CEO Monika is joined by Jenn Vogel, VP of Marketing at Voxpopme, to discuss how to use agile, online video insights to replace in-person research. They will also share real-world examples of how teams have incorporated both live video interviews and unmoderated video responses into qualitative studies.

 

During the webinar recording, you'll learn:

  • Why video insights are improving the value of research in organizations
  • When to use moderated vs. unmoderated video insights in your research
  • How automation and text analytics are speeding up research setup and analysis
  • Practical applications for using video insights

View the Recording