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How Interpret Uses Online Qualitative Communities to Capture the Real User Experience

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Interpret, a consumer insights agency, needed a tool that would allow them to get the rich, actionable consumer insights their clients needed. So, they turned to Digsite Sprints to get honest, real-time results from their highly-targeted audiences.

With Digsite’s online qualitative platform, Interpret is able to track user experience over the course of a week, with the flexibility to iterate and change questions and activities based on participant responses to get deep insights. 

Download the case study to see a full report of methodologies and key results. 

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