How Sub-Zero Used On-Demand Communities to Transform Their Field Trial Process​

Since its inception in 1945, Sub-Zero and Wolf brands have been transforming the American kitchen. Sub-Zero and Wolf have always put a strong emphasis on quality products and the best customer experience, building each product​ in their own U.S. facilities where they have complete control over the product cycle.

In order for Sub-Zero and Wolf brands to continue exceeding customer expectations and maintain their status as an icon of design, they needed more (and better) consumer feedback during product testing. 

Download the case study to see a full report of methodologies and key results.