With in-the-moment feedback about your customers’ expectations and actual experiences interacting with your brand—and more importantly, the context that’s influencing their choices—your organization can discover how to improve the interactions that aren't working for consumers and build upon the ones that are.
In this webinar, Digsite CEO Monika Rogers discusses how online qual research tools and methods are making it faster and easier than ever for researchers to tap into their customers' journey and identify growth opportunities. She also shares several real-world examples of how businesses have used qualitative experience research to successfully address problem areas to create amazing experiences for customers.
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