---
title: "Webinar Recording: How Consumer Insights Teams Drive Innovation"
description: Are you looking for better ways to apply consumer insights to brand innovation? We recorded our two highly attended sessions at the Chicago and New York Quirk's Events, featuring a client-side panel discussion and innovation case study.
image: https://www.digsite.com/hubfs/How%20Consumer%20Insights%20Teams%20Drive%20Innovation-1.png
---

[![Digsite_Logo_Blue_2020S_sm](https://www.digsite.com/hs-fs/hubfs/Digsite_Logo_Blue_2020S_sm.png?width=300&name=Digsite_Logo_Blue_2020S_sm.png)](https://www.digsite.com/)

# Part 1: How Small Teams Can Make a Big Impact

# Part 2: How Hormel Foods Successfully Applies Jobs-To-Be-Done to Innovation

 

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**Exclusive eBooks**

- [How to Get the Most Out of Your Concept Testing](https://www.digsite.com/how-to-get-the-most-out-of-your-concept-testing-ebook)
- [Innovate Faster with Jobs-to-be-Done Research](https://www.digsite.com/innovate-faster-with-jobs-to-be-done-research)
- [Ready, Aim, Fire: A Guide to Agile Insights for Consumer Product Teams](https://www.digsite.com/agile-insights-guide-1)
- [How to Conduct Market Research During the COVID-19 Era](https://www.digsite.com/how-to-conduct-market-research-during-the-covid-19-era)

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