Digsite CEO Monika Wingate recently co-presented with Pella’s Consumer & Market Insights Manager, Mark Hetrick, at the 2018 Insights Association Corporate Researchers Conference.
They shared a case study on how Pella made the organizational shift to agile insights to increase the speed and quality of new product and marketing initiatives.
With these slides, you’ll learn:
Digsite’s leading agile insights technology makes it faster for teams to learn and iterate with consumers. Recruit and launch a Digsite community in as little as 24 hours. Answer “why” questions, capture photos and video of experiences, and iterate on ideas under development.
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