---
title: "Tip 29: Give Participants Flexibility"
description: Consider setting up an online community to give participants flexibility to respond whenever they have a break in their day.
image: https://www.digsite.com/hubfs/Stock%20images/Happy%20family%20sitting%20on%20sofa%20and%20using%20laptop%2c%20mobile%20phone%20and%20digital%20tablet%20at%20home.jpeg
---

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# Tip 29: Give Participants Flexibility

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It’s important to understand that people’s home lives are much different now than they were several months ago. Consider setting up an online community to give participants flexibility to respond whenever they have a break in their day. Think about unmoderated videos vs. [live interviews](https://www.digsite.com/video-interviews) to allow participants to record when it’s convenient for them. 

Understand that people can get distracted by a variety of things in their home, so don’t require the research be completed all at once. And, if you’re including a live video interview, use shorter 20 to 30-minute interviews when possible.

 

 Posted In: [Agile](https://www.digsite.com/agiletips/topic/agile)

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### Jill Meneilley

Jill Meneilley ​has 20+ years of experience helping brands solve business challenges with market research, including leading the Ben & Jerry’s Global Insight team for nine years. She is passionate about uncovering deeper truths through consumer conversations, and brings a strategic perspective to qualitative analysis from her time on the client side. She is the founder of Mobius Solution Lab and has completed online qualitative research studies with thousands of participants.

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